A supportive and responsive digital partner for Lifesure
- Adopting Lifesure’s existing website and supporting them through organisational changes
- Meeting requirements around compliance and security in the highly-regulated insurance industry through incremental development
- An extension of Lifesure’s marketing team, providing friendly and approachable consultancy support for technical issues
The ambition
Lifesure provide leisure and everyday insurance, with a focus on excellent customer care. With over 50 years’ experience of identifying carefully considered insurance products, Lifesure have adapted to new customer needs and a changing business landscape.
During the COVID-19 pandemic, their previous web agency wasn’t able to continue supporting their website. The Lifesure team needed a new digital partner to provide ongoing support and development to ensure their website was fit for the future.
What we did
We worked in partnership with the Lifesure team and moved quickly to adopt their existing CMS-based website during COVID-19, ensuring a smooth digital transition.
From 2023 – 2024, we also supported Lifesure through the company’s acquisition by Gallagher, ensuring that the company’s digital presence and processes were updated as part of this large-scale organisational change.
Website Adoption
As their previous supplier was ending their website service, we worked with Lifesure to adopt their existing website. With the site adopted, our developers began maintenance work on the site, ensuring bugs we identified during the adoption process were fixed.
The Lifesure website uses a less widely used platform, Craft CMS. We’re comfortable working with different systems, so taking this on, we developed our expertise in developing with and for this PhP-based CMS platform. As this site is hosted by another provider, we provide the Lifesure team with support in communicating with the hosting company, too.
We’ve continued to advise the Lifesure team on changes they can consider making incrementally, as part of our regular Support, Maintenance and Evolution service.
Business Restructuring
In autumn 2023, Gallagher announced the acquisition of Lifesure. As plans for the companies’ transition took shape, we worked closely with both teams to understand the changes that would be needed to Lifesure’s digital infrastructure to align them with Gallagher’s branding and infrastructure.
We became a key partner to the legal hive up in summer 2024, led by independent consultants, who steered Lifesure and Gallagher through a strategic restructuring process to simplify and streamline their company operations. Our team were available and responsive during the period of hive up to ensure that the digital transition was effectively managed.
Payment Gateway
As part of the company restructure, the Lifesure and Gallagher teams identified a need to change their payment gateway to ensure it would align with updates to Payment Card Industry Data Security Standards. We delivered on a custom Opayo iFrame integration to handle credit and debit card transactions, providing stronger protection for Lifesure and their customers.
The Results
We’re continuing to work with the Lifesure team as their trusted digital partner, providing friendly and approachable support for technical development. They know we’ll support them through company changes to meet finance industry standards, and that they can rely on us when it’s business-critical.
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