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  • April Showers Give Way To May Flowers

    We’re delighted to welcome on board our newest client Oasis Floral. We are working with this exciting new client to develop a digital strategy that will help them become a business that has a digital heart so that they can stay at the forefront of their industry.

    OASIS® is the most recognised and trusted brand in the floral industry worldwide. They revolutionised the floral industry with the creation of water-absorbing foam for florists over 60 years ago. Oasis Floral are the UK's best known manufacturer of floral foam and are at the forefront of floral and horticultural trends.

    Being the leader in their industry, Oasis Floral are always looking to innovate and have recognised the potential that digital offers. After setting up an internal Marketing and Digital team they decided that they also needed to partner with an expert digital agency to help them deliver their ambition to make sure that digital is at the heart of their business.

    As a manufacturer, supplier to florists (B2B) and direct to customers (B2C), Oasis Floral’s online offering needs to be multifaceted and tailored to meet the needs of each audience demographic. For this type of project there is a real benefit to having an experienced in-house team and creative digital agency working to a common digital strategy. It combines the best of both worlds and ultimately enables the best outcomes for customers and to the bottom line of the business.

    Over the coming months, we will be working with the team at Oasis Floral to undertake an extensive strategic analysis for their business – this will then inform the best mix of digital technologies that should be applied to achieve the aims of the strategy. As a business Oasis Floral already use the Magento ecommerce platform, this will provide a solid foundation for their ecommerce goals and is a platform we have a great deal of experience of following our work with direct to consumer brands like Barbour as well as B2B businesses like Cartwright and Butler.

    If you are looking to work with an agency that has a wide range of working with clients to create transformational digital strategies and leading ecommerce websites contact us.