Dancing with Fairies DVD

Dog Eat Dog Media approached Enigma to assist them in the production of a new DVD featuring Nadia Sawalha and her daughter Maddie. The DVD is an exercise/education based feature aimed at girls between the ages of 3-9 years.

As part of the brief, Enigma identified 2 key aspects that would provide a successful DVD product;

• Strong appealing branding to children and parents
• Clear technical and production aspects of the DVD menus and interactivity

The DVD branding and content needed to appeal to both children and mothers requiring us to provide a “cheeky and girly” appearance to the brand while using Nadia’s status as the engaging link to parents and family values. For the creation of the DVD, Enigma were focused on producing a DVD that provided bright, fun and entertaining menu visuals with clear and concise interactive navigation.

The DVD includes a 45 minute main feature where children can watch and learn how to dance like a disco, ballet or POM-POM fairy with tuition provided by the Chloe James Academy of Dance. The DVD main features are:

• Interactive Main menu with soundtrack
• 5 direct chapter selection menus
• Extras menu featuring “Out takes” and “Behind the Scenes”
• Widescreen ratio (16:9 aspect)
• PAL (UK) Multi region compatibility
• DVD printed inlay and ‘onbody’ graphics

For more information on DVD production at Enigma please contact us or if you wish to put your dancing shoes on, the DVD can be purchased on the Amazon web site by following this link.