News
Maximising online potential
Enigma are pleased to announce the launch of a new corporate website for Maxim office park. Located in the heart of Scotland with 10 office buildings totalling 756,000 sq. ft built in a single phase, Maxim is the biggest speculatively built office park scheme in the UK. Enigma have worked closely with the Maxim project team, including office and retail letting agents and Maxim's brand consultancy, to develop a content managed site that boasts an array of tools to aid Maxim in the marketing of their unique offering. To find out more please follow the links below.
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Enigma Launches Internet Marketing Services
Enigma Interactive are pleased to announce the launch of an exciting new range of services all designed to help businesses to promote their web presence and get more traffic to their sites.
Managed by a dedicated internet marketing team, key services include:
- Search Engine Optimisation (SEO): the art of getting a site to the top of Google, Yahoo, MSN etc.
- Pay Per Click (PPC) Marketing: managing paid for advertising via search engines - the best way to guarantee a quick increase in visitor numbers
- E-Mail Marketing: targeting customers and driving traffic to a site via e-mail
- Online PR: getting a company name/brand noticed on the world wide web
This specialist team work alongside Enigma's existing web development teams providing the potential to fully integrate online marketing campaigns with website activity (e.g. creating a newsletter sign up function on a website to allow customer targeted online marketing). The relationship between our development and marketing teams also allows us to tackle more ambitious web-marketing techniques such as Viral Marketing and Campaign Sites.
Adrianne Scott, an experienced Internet Marketeer and a part of Enigma's team, is enthusiastic about the potential of this form of marketing - "Increasing your site's visibility is vital as the Internet is becoming the first place people turn to do business. For the vast majority of sites, good Internet Marketing can increase visitors many fold and is very often the difference between those sites that are considered hugely successful and the many otherwise excellent sites that languish around the web unloved and never to realise their full potential"
This is the first time that Internet Marketing services have been offered to organisations that are not already clients of Enigmas and the move represents a significant extension to the breadth of services Enigma can provide.
Steve Grainger, Enigma's Managing Director commented "Enigma's reputation has been built on creating great websites, but so far only a few lucky existing clients have benefited from our Internet Marketing skills. By investing in this new Internet Marketing team, I'm pleased that we'll now be able to help a far greater number of clients realise the full potential of their online presence"
Following the word of the law
A healthy future ahead
Enigma is pleased to announce the launch of a new website produced on behalf of Rowlands Pharmacy, one of the UK’s most established and longest-serving pharmacy chains.
The solution delivered by Enigma is driven by a powerful back office application, based on Enigma’s Trinity CMS Engine. The new site incorporates several features that will afford customers a focus point for pharmacy products, advice and prescriptions.
The site also delivers many commercial benefits to Rowlands Pharmacy through full ownership of their site content, allowing them the opportunity to maintain products and prices, news and recruitment sections.
Enigma Shipping world wide
Informa PLC, a market leading publishing house for high quality magazines have commissioned Enigma to produce a Flash based interactive CD for the front of their Cargo Systems magazine.
Also available on their website, the interactive map lists the Top 100 Container Ports of 2007 and provides a wealth of statistical and other information about each port as well as more general, editorial information.
On The Home Strait
Enigma is pleased to announce the launch of a new website created on behalf of Dunelm Homes, one of the North East’s leading house builders.
Dunelm enjoy a strong reputation in the new homes market. Established in 1995, the company is part of the Esh Group of companies; the region's largest indigenous construction group.
The new website has been built using Enigma’s Trinity web development and content management platform and is includes a number of innovative features, all designed to help users find their perfect new home.
Just the Job (In London)
Enigma is pleased to announce the launch of a new corporate website designed and built on behalf of Adamson & Partners, a London based retained search agency, specialising in the Intellectual Property, Financial, Healthcare and Legal sectors.
Enigma were appointed by Adamson’s following a competitive pitch process which included at least one agency which specialised in providing online solutions to recruitment companies
The new site provides Adamson’s clients with a comprehensive search and selection service, enabling them to find and recruit high calibre executives for a number of specific disciplines in a wide variety of industries and commercial practices throughout the UK, Continental Europe and internationally.
Nick Salloway, Business development Manager at Enigma said:
"The Internet is now the first port-of-call for job seekers and as such, a growing number of organisations are using Internet technologies and the web as a platform for recruiting and testing candidates.
The new Adamson’s website looks great and will provide their clients with cost-effective access to the highest calibre candidates. It will also provide Adamson’s themselves with an opportunity to dramatically improve their corporate image and profile within the retained search sector.
We’ve very much enjoyed working with the Adamson’s team and I’m confident their new website will become an invaluable tool for both the company and its clients. We wish Adamson’s every success with the site and look forward to a long and fruitful relationship with them in the future.”
Victim Support
Enigma is pleased to announce the launch of a new corporate website for Victim Support Scotland. The new site has been built using Enigma’s Trinity web development and content management platform and is designed to provide emotional support, practical help and essential information to victims, witnesses and others affected by crime.
In Partnership with England
Enigma has been appointed to build a new interactive website by The Advisory Team for Large Applications (ATLAS), a part of the Planning Advisory Service (PAS) provided by English Partnerships.
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To improve the quality of process and outcome in relation to large scale development.
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Help unblock the issues holding up large applications.
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Increase the knowledge and expertise within Local Authorities and disseminate best practice.
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Act as a partner to Local Authorities and independent reviewer of large applications and issues
The new ATLAS website will be built using Enigma’s Trinity Website and Content Management Platform and will provide an effective way of disseminating acquired knowledge about best practice in relation to the planning process for large, complex or strategic development projects.
Just the Job
Jobtimise.co.uk a recruitment website created by Enigma for Sunderland based CASK Media has won the initial sub-regional, (Durham & Wearside) heat of the prestigious, 2007 North East Business Awards.
Jobtimise was short listed within the Internet & ICT category, which is designed to recognise companies that have used web technology to enhance their business. In assessing the short listed entries, judges were looking for:
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Excellence of website design, in terms of visual appearance, navigability and interactivity.
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A demonstrable impact of the use of web technology on the business, internally and externally.
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The innovative use of Internet technology to improve business performance or boost competitiveness within an existing business, or to start a new enterprise.
Jobtimise will now go forward to the regional final at Hardwick Hall, near Sedgefield, on May 24. Enigma would like to wish Jobtimise and the other finalists the very best of luck.
BBCommissioned
Following the North England Innovation Lab, Enigma is delighted to have been commissioned to work with the BBC’s Nations and Regions team on a series of groundbreaking ideas to deliver online content to regional audiences.
The BBC’s Innovation Labs are a series of creative workshops at which digital agencies work with BBC commissioners to develop innovative ideas which will go on to form part of the bbc.co.uk website.
Attendance at the Innovation Labs is by invitation only. To get their invite, New Media agencies were required to submit project ideas which had to be based on a series of briefs drawn out of the BBC's internet strategies.
Each idea is was then assessed by a panel of BBC commissioners and the ten best ideas/agencies from each region (London, South, North & Scotland) were invited to the week long Innovation Lab to further refine their ideas into a working prototype.
Nick Salloway, business development manager at Enigma Interactive, said: “Enigma’s attendance at the Innovation Labs provided a perfect opportunity to test our creative metal. We’re now looking forward to a long and fruitful relationship with the BBC”.
Child Millionaires
Enigma has been commissioned by the Basic Skills Agency to create two exciting new interactive games which will form a key part of the Read a Million Words in Wales campaign.
The Read a Million Words campaign is a key part of the Government’s Basic Skills Strategy and is being run by the Basic Skills Agency on behalf of the Welsh Assembly. Its aim is to encourage Welsh primary schoolchildren to develop positive attitudes to words and reading by encouraging them to not just read words in books but to also notice and count all the words that surround them every day in school, at home and everywhere else
Ultimately, it’s hoped the new game will form a key part of the campaign by providing a virtual world in which children can collect words and help to contribute to their class and their school becoming work millionaires.
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Innovative Enigma
Attendance at the Innovation Labs is invitation only. To get an invite, New Media agencies are required to submit project ideas which must be based on a series of briefs drawn out of the BBC's internet strategies.
Each idea is then assessed by a panel of BBC commissioners and the ten best ideas/agencies from each region (London, South, North & Scotland) are invited to the week long Innovation Lab to further refine their ideas into a working prototype.
The BBC received over 500 applications for this year’s Labs events from companies across the UK and Enigma is therefore delighted to be one of the successful ten from the North England Region to be going forward.
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My school's greener than your school
Enigma is pleased to announce the launch of the Eco Flash Calculator, created for Design of the Times (dott07) as part of their Eco Design Challenge initiative.
The ECO Design Challenge aims to get Year 8 students around the North East of England thinking how better design could have an impact on both their lives and the environment and to channel the imagination and creativity into redesigning a part of their school in a way that makes it work better for them and the environment.
Working closely with the Dott07 Enigma was able to design two innovative interactive resources which help children understand the concept of a carbon footprint while also learning about the environmental impact of their everyday lives.
The resources Enigma created include the Eco Flash Calculator and the ‘Drag & Drop’ Classroom Planner both of which are designed to encourage children to design and implement new systems and products that support a sustainable future.
Dott’07 currently have 84 schools signed up to the ECO Design Challenge ranging from locally based schools in the North East to schools in Aberdeen, Somerset and even one in Brazil.
Enigma building the blocks of life!
As part of our continued relationship with the ABPI (Association of the British Pharmaceutical Industry) Enigma have recently completed more interactive modules for the Resources for Schools website.
The Genes and Inheritance module, which is aimed at 14-16 year old students, has been designed and written with the help of a specialist biology teacher to meet the needs of the new science GCSE curriculum. Teachers have already raved about it at a recent exhibition given by the ABPI.
In the new module a sequence of interactive facts and diagrams help to explain the complex details of DNA, genes and chromosomes. It includes a full glossary of terms, rollover diagrams and drag and drop based questions and answers to assist and stimulate the users.
Lipstixandgearstix on the telly!
Following hot on the heels of the LipstixandGearstix website launch on December 28th, an advert is due to be aired on Tyne Tees ITV on Monday 15th January during Emmerdale and again before Coronation Street. The ad will showcase the company as well the site and is the start of an intensive TV ad campaign. Watch out for it over the coming months!
Enigma maps the world
As part of the rejuvenation of Newcastle International Airport (NIA) website, Enigma has been commissioned to redesign the functionality, look and feel of the interactive destinations map.
As part of the brief, Enigma were required to create a dynamic interactive map that provides the user with intuitive, engaging and relevant content.
The Flash based map boasts several new features such as zoom in/out, grab and drag movement, relevant flight and city information, in addition to quick links and pull down destinations. All of these features are updateable via an external file which is easily edited and updated by the Newcastle marketing team.





