News: It's an Enigma-keover & a half for Modern Rugs!

Fans of our Modern Rugs site (the UK’s number one site for rugs), may have noticed recently that the site has undergone quite a few changes. From its lovely new branding and sophisticated makeover launched this Summer, to the updated search, menus and navigation functionality to the more recently launched super informative, custom-built blog which we’ve integrated into the site. Which is one of the many reasons why we've named it our 'Site of the Month'.

We’ve been striving to make sure ModernRugs.co.uk continues to not only look great, but also continues to provide users with an online shopping experience which truly adds value to their customer journey.

You also may or may not have noticed that we’ve been working closely with Modern Rugs and getting up to some trickery pokery under the hood of the site making it even more SEO friendly than previously! Ensuring that, not only do online  rug shoppers continue to easily find Modern Rugs, but also ensuring that the site maintains its position as number one rug site on Google, for the fourth consecutive year. 

So why carry out all of these updates to an all ready successful eCommerce site?

Because both Enigma and our client have a commitment to continue to deliver an industry leading site, one which places the customer, their user journey and experience at the very heart, and as part of this we continue to collaborate and work together to produce everything from minor updates to wholesale innovations.

So what’s the secret to the success of Modern Rugs?

This is a question which we think must have the bigwigs of the rug and carpet world continually scratching their noggins in frustration and to be honest, we ain’t going to tell you, save to say…

This is all part and parcel of a longstanding relationship we have built up with our client Ben Dale, MD (or Man in Charge of Rugs) over at Modern Rugs, to make sure we continue to work closely together to ensure his customers receive the very best online shopping experience when making a purchase for their home.

And it appears to be working.  Since its launch in 2007, the Modern Rugs business has gone from strength to strength and proved a hit with visitors, not only in the UK, but worldwide as well.

From becoming a regular supplier to popular TV programmes and channels such as; Channel 4’s Grand Designs and How Clean Is Your House?, BBC Homes’ DIY SOS, Living TV, ITV’s 60 Minute Makeover or the UKTV Style channel to launching sister site, Sisal Rugs, allowing users to design and order their own sisal rugs - Modern Rugs continues to be widely recognised as the UK’s number one online rug store.

Why not try it for yourself? www.modernrugs.co.uk

If you'd like to talk to us about developing an effective eCommerce site which not only looks good but delivers real sales volume - get in touch now.